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Economics and Society

Digital Advertising and Algorithms

publicité numérique, digital advertising

Romain Gola, Télécom École de Management – Institut Mines-Télécom In 2016, for the first time in France, online advertising investment exceeded that of television advertising. Algorithms now play an increasingly significant role in the purchase of advertising space on websites, raising many ethical and legal issues. Algorithms rise to power …

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Is anonymized data of any value?

anonymized data, Teralab

Anonymization is still sometimes criticized as a practice that supposedly makes data worthless, as it deletes important information. The CNIL decided to prove the contrary through the Cabanon project conducted in 2017. It received assistance from the IMT big data platform, TeraLab, for anonymizing the data of New York taxis …

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e-Health companies face challenges in developing business models

Projet BBM, e-santé, e-Health, business model

The development of technological tools has opened the way for many innovations in the e-health sector. These products and services allow doctors to remotely monitor their patients and help empower dependent persons. Yet the companies that develop and market these solutions find it very difficult to establish viable and sustainable …

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Debate: carbon tax, an optical illusion

Carbon Tax, Taxe carbone, Fabrice Flipo

Fabrice Flipo, Télécom École de Management – Institut Mines-Télécom The climate is warming and changing: we must act. On the French version of the website The Conversation, climate change specialist Christian de Perthuis recently applauded the introduction of the carbon tax in France in 2014 and its gradual increase. Referring …

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Can digital social innovations tackle big challenges?

ISN, Digital social innovations, innovations sociales numériques

Müge Ozman, Télécom École de Management – Institut Mines-Télécom Digital social innovations (DSI) are booming in Europe, empowering people to solve problems in areas as diverse as social inclusion, health, democracy, education, migration and sustainability. Examples include civic tech, neighbourhood-regeneration platforms, collaborative map-making, civic crowdfunding, peer-to-peer education and online time …

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Coming soon: “smart” cameras and citizens improving urban safety

smart cameras, safe city

Flavien Bazenet, Institut Mines-Télécom (IMT) and Gabriel Périès, Institut Mines-Télécom (IMT) This article was written based on the research Augustin de la Ferrière carried out during his “Grande École” training at Télécom École de Management (Institut Mines Télécom). « Safe cities »: seen by some as increasing the security and …

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Bitcoin: the economic issues at stake

bitcoin, Patrick Waelbroeck

Patrick Waelbroeck, Institut Mines-Télécom (IMT) Cryptocurrencies like Bitcoin only have value if all the participants in the monetary system view it to as currency. It must therefore be rare, in the sense that it must not be easily copied (a problem equivalent to counterfeit banknotes for traditional currencies). This is …

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Between France and Germany, studying the metamorphosis of industry beyond borders

Industry without borders : l'industrie du futur au-delà des frontières

The “Industry Without Borders” project, launched on November 15, 2017 as part of the Franco-German Academy for the Industry of the Future, brings together French and German scientists. The project involves sociologists, economists, management and strategy researchers, and aims to study the transformation of contemporary industries. Madeleine Besson, the project …

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The Auragen project: turning the hopes of genomic medicine into reality

Auragen

There is only one way to unlock the mysteries of certain genetic diseases — analyze each patient gene by gene. Genome analysis offers great promise for understanding rare diseases and providing personalized treatment for each patient. The French government hopes to make this new form of medicine available through its …

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